With USC finally going down for the Beavers this weekend, the BCS race gets wide open and nasty. The human element means significant politicking will be necessary, and the black ops men on both sides of the equation have already begun spinning the conference propaganda their way.

Shockingly, the SEC has entered the fray first, targeting the Big East in a vicious attack ad. We’re appalled. By the time Mack Brown enters the fray, the discourse of American college football will hit previously unseen lows.